Helping homebuyers discover their options

Partnership

JG King Homes

Relationship

Since 2021

Partnership Overview

We’ve partnered with JG King Homes to evolve and strengthen their digital ecosystem. By assuming stewardship of a sophisticated AWS environment and aligning the website with Salesforce as the single source of truth, we established a more connected foundation. From there, we transitioned into managed services—keeping the experience secure, compliant, and market-relevant while reducing operational friction and supporting growth objectives.

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View our continual improvement journey

Project	Result	Year
AWS migration & access governance	Result Secure, compliant handover; monitoring in place; performance baselines set.	2021
Mobile-first UX refresh of key journeys	Result Higher engagement on Home Designs, House & Land and Display Homes; faster path to enquiry.	2022
SEO-led IA restructure for regional intent	Result Organic sessions and qualified enquiries grew; stronger visibility on priority regions.	2023
Salesforce alignment & data automation	Result Single source of truth; reduced manual handling; cleaner reporting across teams.	2024

Operating rhythm that compounds ROI

Our agreed cadence—monthly WIPs, transparent reporting, and an annual discovery workshop—keeps delivery focused on measurable outcomes. A mobile-first UX refresh prioritised the three journeys that drive around 90% of traffic (Home Designs, House & Land, and Display Homes), bringing usability in line with top competitors. In parallel, an SEO-informed restructure targets high-intent regional searches, making it easier for buyers to find, compare, and enquire with confidence.

Celebrating achievements

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Organic Leads

Year on Year - source GA4.

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Top 10 Keywords

Year on Year - source SemRush.

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Mobile User Engagement

Year on Year - source GA4.

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